Just another WordPress.com weblog

This is the identity I created for myself. It is a palindrome. The lower case “e” reflected resembles the shape of a lower case “s”. I plan on die cutting the mark on Business cards, letterheads, resumes, etc. When the logo is die cut, the opposite side will read “es” as well. I chose the color blue to bring a professional element to the design as well as to bring my serene, mellow personality into the look and feel.